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Last updated: April 16, 2026

Privacy Policy

At Simcoe Marketing, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

1. Information We Collect

We collect information that you voluntarily provide to us when you interact with our website, fill out forms, subscribe to communications, or engage with our services. This may include:

Personal Information

  • Full name and business name
  • Email address
  • Phone number
  • Mailing address and postal code
  • Job title and company information
  • Any other information you choose to provide in contact forms or correspondence

Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device and browsing activity, including:

  • IP address and approximate geographic location
  • Browser type and version
  • Operating system
  • Referring URLs and exit pages
  • Pages viewed, time spent on pages, and clickstream data
  • Device identifiers and screen resolution

Cookies and Tracking Technologies

We use cookies, web beacons, tracking pixels, and similar technologies to collect information about your browsing behavior. These technologies help us analyze trends, administer the website, track user movements, and gather demographic information. You can control cookie preferences through your browser settings or our cookie consent banner.

2. How We Use Your Information

We use the information we collect for a variety of business and operational purposes, including:

  • Responding to your inquiries, requests, and form submissions
  • Providing, maintaining, and improving our services and website
  • Sending you marketing communications, newsletters, and promotional materials (with your consent)
  • Personalizing your experience on our website
  • Analyzing website usage and performance to improve functionality
  • Detecting, preventing, and addressing technical issues, fraud, and security concerns
  • Complying with applicable legal obligations and regulatory requirements
  • Administering contests, promotions, surveys, or other site features
  • Communicating with you about changes to our services, terms, or policies

We will not use your personal information for purposes materially different from those described in this policy without providing you with notice and, where required by law, obtaining your consent.

3. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information in the following limited circumstances:

  • Service providers: We may share information with trusted third-party vendors who perform services on our behalf, such as website hosting, email delivery, analytics, payment processing, and customer support. These providers are contractually obligated to use your information only as necessary to provide their services to us.
  • Business transfers: In the event of a merger, acquisition, reorganization, sale of assets, or bankruptcy, your personal information may be transferred as part of that transaction. We will notify you of any such change in ownership or control.
  • Legal requirements: We may disclose your information if required by law, court order, subpoena, or other legal process, or if we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.
  • With your consent: We may share your information with third parties when you have given us explicit permission to do so.

4. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria used to determine our retention periods include:

  • The length of time we have an ongoing relationship with you and provide services to you
  • Whether there is a legal obligation to which we are subject (for example, certain laws require us to keep records for a defined period)
  • Whether retention is advisable in light of our legal position (such as in regard to applicable statutes of limitations, litigation, or regulatory investigations)

When your personal information is no longer necessary for these purposes, we will securely delete or anonymize it in accordance with our data retention and deletion policies.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit using SSL/TLS protocols
  • Secure server infrastructure with regular security updates and patches
  • Access controls limiting who within our organization can view personal data
  • Regular security assessments and vulnerability testing
  • Employee training on data protection and privacy best practices

While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the Internet or method of electronic storage is 100% secure. We cannot guarantee absolute security but are committed to promptly addressing any data breach in accordance with applicable laws.

6. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal information. These rights may include:

  • Right of access: You may request a copy of the personal information we hold about you.
  • Right to rectification: You may request that we correct inaccurate or incomplete personal information.
  • Right to erasure: You may request that we delete your personal information, subject to certain exceptions.
  • Right to restrict processing: You may request that we limit the processing of your personal information in certain circumstances.
  • Right to data portability: You may request a copy of your personal information in a structured, commonly used, and machine-readable format.
  • Right to withdraw consent: Where processing is based on consent, you may withdraw your consent at any time.
  • Right to object: You may object to the processing of your personal information for direct marketing purposes.

To exercise any of these rights, please contact us using the information provided below. We will respond to your request within the timeframes required by applicable law.

Marketing Communications

You may opt out of receiving marketing emails by clicking the "unsubscribe" link in any marketing email you receive from us. Please note that even if you opt out of marketing communications, we may still send you transactional messages related to our services.

7. Canadian Privacy Legislation

As a Canadian company, we comply with applicable federal and provincial privacy legislation, including:

  • PIPEDA (Personal Information Protection and Electronic Documents Act) — the federal privacy law governing how private-sector organizations collect, use, and disclose personal information in the course of commercial activities.
  • CASL (Canada's Anti-Spam Legislation) — we comply with CASL requirements regarding commercial electronic messages, including obtaining consent before sending marketing communications and providing clear unsubscribe mechanisms.
  • Quebec's Law 25 (Act respecting the protection of personal information in the private sector) — for individuals in Quebec, we comply with the enhanced privacy requirements under Law 25, including privacy impact assessments, incident reporting, and the appointment of a privacy officer.

If you are a resident of Quebec, you may have additional rights under Law 25, including the right to data portability, the right to be informed about automated decision-making, and the right to de-indexation.

8. Third-Party Links

Our website may contain links to third-party websites, applications, or services that are not operated by us. If you click on a third-party link, you will be directed to that third party's website. We strongly advise you to review the privacy policy of every website you visit.

We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party websites or services. This Privacy Policy applies solely to information collected by our website and services.

9. Children's Privacy

Our website and services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16 without verification of parental consent, we will take steps to remove that information from our servers.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will notify you by updating the "Last updated" date at the top of this page and, where appropriate, providing additional notice (such as a banner on our website or an email notification).

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website or services after any changes constitutes your acceptance of the updated Privacy Policy.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Simcoe Marketing

Email: hello@simcoemarketing.ca

Location: Ontario, Canada

We will endeavor to respond to all inquiries within 30 business days, or sooner where required by applicable law.